MentorCLUB
A year-long group coaching program for business owners: a video lesson each week, a one-hour huddle with your coach and other owners, and a new 90-day plan every quarter. First you learn the whole system, then you put it to work, one strategy at a time.
Investment: On request
What it is
MentorCLUB brings together video lessons, playbooks and a weekly group huddle with your coach. It is built for owners who want to grow, enjoy learning with other owners, and want structured coaching for a smaller investment than one-to-one.
The journey
Six weeks to understand, then the rest of the year to implement, with four GrowthCLUB planning weeks along the way. Every week builds on the last.
Weeks 1–6
A six-week intensive. You watch five video lessons a week, all 30 in total, and note ideas and questions in your playbook. You don’t implement anything yet: the aim is to see the whole system and how it applies to your business.
Weeks 7–52
Back to lesson one, this time to act. You go through the lessons again, one a week, with the bigger topics spread over two weeks, and put each strategy to work in your business.
One hour, every week
Meet your coach and the other members to review last week’s actions, talk through the new lesson and agree what each of you will do next.
Four times a year
The lesson and huddle pause for GrowthCLUB, where you build a 90-day action plan and adjust it as your business and your market change.
6 weeks to understand + 42 lesson weeks to implement + 4 GrowthCLUB weeks = 52 weeks.
What you learn
The lessons cover every part of building a business, in the order you need them. From week 7 each topic gets the number of weeks shown, so there is time to put it to work.
Lessons 1–2 · 2 weeks
The mindset of a business builder, and the 6 Steps to business success that the whole program follows.
Lessons 3–6 · 8 weeks
Get control of the four basics: your direction, your time, your money and how you deliver to your customers.
Lessons 7–9 · 5 weeks
Find your niche, write your marketing plan and create content that speaks to the right customers.
Lessons 10–13 · 4 weeks
More of the right leads from your website and social media, direct marketing, relationships, advertising and PR.
Lessons 14–17 · 5 weeks
Turn more leads into customers with a better sales process, clearer communication and the right sales and marketing tools.
Lessons 18–21 · 6 weeks
Bring customers back more often with the ladder of loyalty, lift your average sale and protect your margins.
Lessons 22–23 · 4 weeks
The nine keys to systems that let the business deliver the same quality every time, without depending on you.
Lessons 24–26 · 3 weeks
Build a winning team: leadership and management, and how to recruit, induct and keep good people.
Lessons 27–30 · 5 weeks
Make the business more than the sum of its parts, innovate before you are disrupted, and finish with your business action plan.
Why MentorCLUB
Structured coaching and a community of owners, for a smaller investment than one-to-one coaching.
Strategies aimed at real gains in profit and in the size of your business, not small changes at the edges.
Master the key systems, so the business keeps growing without you there every day.
From week 7 your coach keeps every strategy moving from idea to action, week after week.
Every part of growing a business, from leadership to marketing, in a form you can act on and repeat.
Members who share what works, challenge your thinking and ask about your progress every week.
Four GrowthCLUB sessions turn what you learn into a 90-day action plan you can follow.
How it works
Every week follows the same rhythm, so learning turns into action. In the first six weeks you watch five lessons a week and focus on understanding. From week 7 it is one lesson at a time, and the focus is doing.
Who it is for
Sound familiar?
Start with a Free Business Analysis. If your business is ready for deeper, personal coaching, your coach may suggest one-to-one coaching instead.
Free Business Analysis Ready for more personal time? See One-to-One CoachingOther ways to start
Coaching in a small group every two weeks, one-to-one coaching, a five-year plan for your business, or twelve weeks on the levers of growth.
Coaching in a group of business owners — shared learning, individual accountability.
Investment On request
Learn moreRegular one-to-one sessions with your coach to set clear goals, fix the numbers and stay accountable while you execute.
Investment On request
Learn moreBuild one connected, numbers-based five-year business plan with your coach — then turn it into weekly action.
Investment On request
Learn moreTwelve weeks of video lessons from Brad Sugars and live group sessions with your coach, aiming for at least 10% more sales and more time to work on your business.
Investment On request
Learn moreFAQ
A 52-week group coaching program for business owners. Each week you watch a video lesson, work through your playbook and join a one-hour huddle with your coach and the other members. Four times a year you build a 90-day plan at GrowthCLUB.
Lasting change is a marathon, not a sprint. The first six weeks give you the whole picture. The rest of the year is for putting each strategy to work, going over every lesson a second time so it sticks, and adjusting your plan each quarter.
Usually a lesson of about 30 minutes, some time in your playbook and the one-hour huddle, plus the actions you agree. In the first six weeks there are five lessons a week, so plan a little more time.
No. The first six weeks are for understanding the whole system and how it applies to your business. Implementation starts in week 7, one strategy at a time.
Four times during the year, the weekly lesson and huddle pause and you build a 90-day action plan instead, so you leave with clear priorities for the next quarter.
MentorCLUB follows a set path of video lessons with a weekly group huddle, so it costs less than one-to-one coaching. Group coaching works on your own goals in a small group every two weeks, and one-to-one coaching gives you your coach’s full attention. Your coach can help you choose.
An ActionCOACH coach who is certified to run MentorCLUB.
Less than one-to-one coaching. Ask us for the current fee and payment options; your coach gives you a clear written fee before you decide.
Get started
Talk to one of our coaches about your business and your goals, and find out whether MentorCLUB is the right way for you to start.
